Meet FlowWeave™
The fabric we spent two years searching for.
We knew what we were looking for. We just hadn't found it yet.
One fabric was too thin. Another was scratchy. Another was too hot. We went through every combination of material and manufacturer we could find, and nothing clicked.
Then one evening, we received our final round of fabric swatches. We sat on the bed together, closing our eyes, feeling each one, and waiting for that moment when something finally felt right. We narrowed down the options until there was only one little square left.
That sample became FlowWeave™.
Soft isn't a strong enough word.
Modal is one of the softest fibers in the world. Derived from beech tree pulp, it’s naturally breathable, lightweight, and incredibly gentle against skin.
Our FlowWeave™ fabric takes it further: 91% Modal and 9% Spandex, spun tighter for added structure and durability without sacrificing that signature softness.
Put it on once, and you’ll understand why it took us two years to find it.
Exceptionally Soft. Micro Modal construction delivers a softness you feel the moment you pick it up, and again every time you put it on.
Flattering Fit. Designed to move with your body, not against it. The spandex gives it just enough stretch to sit right.
Naturally Breathable. Micro Modal breathes better than cotton. It wicks moisture and stays cool.
Built to Last. Quality stitching that holds its shape wash after wash. The kind of shirt that gets better the more you wear it.
FAQs
FlowWeave™ is the fabric we spent years searching for. A blend of Modal and spandex, and the foundation of everything we make.
The FlowWeave™ Tee is a lifestyle tee. It's built for the beach, the trail, and the morning you don't want to end.
Softer. Modal has a finer fiber diameter than cotton, which means it sits closer to the skin and feels lighter on the body. It also doesn't stiffen up the way cotton can after a long day in the sun.
The Micro Modal fibers are made from beech tree pulp, a naturally renewable source. It uses a fraction of the water cotton requires and breaks down at the end of its life in a way most synthetics never will. We chose it because it's the most comfortable fabric we've felt. That it's a better choice for the environment made it easy to stand behind.